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National Arts Marketing Project Newsletter

On the web: www.ArtsMarketing.org     By E-mail: info@artsmarketing.org
 

Featured Article
Top Technology Trends: What’s Ahead for Arts Marketers in 2011

Amelia Northrup, Web/Social Media Assistant
Center for Arts Management/Technology, Pittsburgh, PA
Photo: Gonzalo Baeza Hernández

In this tough economy, most of us have encouraged ourselves and others to look ahead to brighter times. But, what exactly lies ahead in the next year for us? How can we make the most of our future? In 2010, technology influenced our field tremendously. Some predicted trends, like Google Wave and Google Buzz, failed to take off, and many unexpected trends, like group-manipulated pricing and Ask a Curator, flourished. The following are some major trends that have gathered momentum in the past year and/or are poised to take off in 2011...Read More.



NAMPRadio Episode 11: “Marketing Yourself as an Independent Artist”


In our newest NAMPRadio podcast, panelists Ron Evans, Matt Campbell, and Maris Smith talk with special guest panelist and jazz artist Dmitri Matheny about the day-to-day grind for individual artists having to promote themselves. Dmitri discusses best practices for how he's created relationships over the years that have built into a powerful following!

Listen here!



NAMP News

Is Your E-mail Marketing Ready For 2011?
Five Ways to Create a More Social Experience For Your Customers

Brand Identity Is More Than Just a Logo
Looking Beyond the Graphic

Art Attack!
Organized 'Spontaneous' Arts Events Seek to Win Over a Younger Crowd

Everything’s Connected
Why All Marketing Will Become Social

Group Buying
Key to Your Business’s Social Media Strategy

Transforming Your Approach
Twitter for Nonprofits and Fundraising


The National Arts Marketing Project (NAMP) consists of four components:
1) Nonprofit Marketing Training delivers customized skills and strategies for developing new arts audiences
2) ArtsMarketing.org offers a comprehensive online marketing resource
3) National Arts Marketing Project Conference allows arts marketers to meet for a learning, sharing, and networking experience
4) Basic Marketing Workshops offered by Arts & Business Council of Americans for the Arts affiliates around the country

SAVE THE DATE: 2011 NAMP Conference, November 12-15, LOUISVILLE, KY

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