National Arts Marketing Project Newsletter

On the web: www.ArtsMarketing.org     By E-mail: info@artsmarketing.org
 

Featured Article
Marketing Means More than Facebook
by Nancy Hytone Leb

Social media tools are fun, hip, sexy, cheap, and easy to use. It’s not too surprising that arts organizations are quick to embrace the ever-evolving world of social media. While I believe a social media presence is almost always necessary, when I work with an arts organization or get asked a question about social media tools, my first response is to ask some key questions...

For more from Nancy Hytone Leb, click here.

Support Americans for the Arts!

Americans for the Arts is a featured nonprofit on the Members Project, a new online collaboration from American Express and its social media partner, TakePart. We have a chance to receive support from the sponsors for our work in providing professional development for arts marketers and administrators. But we need your help!

We are asking our members and friends to register online and cast a vote for Americans for the Arts in the Arts & Culture category. You can vote online once a week, now through May 24. And if you have a Facebook account, you can easily register through Facebook Connect.

This is an amazing opportunity for those who love the arts to come together!

Profiles in Creativity: Examples from the Field

Great ideas inspire greatness, and experience is the best teacher. The next time you’re looking for a fresh way to promote your organization, browse through these success stories and benefit from lessons learned by arts marketers around the country. New cases include:

Subscribe Now: Season Preview Event
Park Square Theatre

Getting the Word Out: Promotion through Print
Forecast Public Art

Selling Divas! on Facebook
Twin Cities Gay Men's Chorus

NAMP News

Getting Started
Free tools every social entrepreneur should have access to.

New Venues
Changing atmosphere for the arts can result in changing audiences.

Charitable Apps
A new wave of online fundraising tools benefits nonprofits.

Rethinking "Inclusive"
What changes make the arts "inclusive" to different ethnic groups?

Bouncing Back
Nonprofits focus on new fiscal strategies to ensure resilience.

The National Arts Marketing Project (NAMP) consists of four components:
1) Nonprofit Marketing Training delivers customized skills and strategies for developing new arts audiences
2) ArtsMarketing.org offers a comprehensive online marketing resource
3) National Arts Marketing Project Conference allows arts marketers to meet for a learning, sharing, and networking experience
4) Basic Marketing Workshops offered by Arts & Business Council of Americans for the Arts affiliates around the country

SAVE THE DATE: 2010 NAMP Conference, November 12-15, San Jose CA

Want more from Americans for the Arts? Check out the services below.

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