National Arts Marketing Project Newsletter
Many think they understand the essence of multicultural marketing, but to do it right takes a great deal of research, financial investment, and sound strategy in order to get a sustainable return on investment. Tyrha M. Lindsey and Ric Powell of L.A.I. Communications share their top strategies for ensuring a successful approach to building diverse audiences.
For more from Tyhra and Ric, click here.
New Year, New Tools!
Do you need help with your New Year’s marketing resolutions? Is your organization trying to understand the new consumer mindset? Are you benefiting as a marketer from “staycation” and “do more, buy less” trends? Have changes in the economy already forced changes in your marketing budget? National Arts Marketing Project (NAMP) seminars can get you refocused for 2010.
91 percent of recent attendees said that they learned practical tools and experiences from NAMP presenters. In their words:
“It was rejuvenating, affirming, empowering, and ‘got the juices flowing.’”
Hot seminar topics include: Customer Care, New Media, Return on Investment (ROI), and Marketing on a Shoestring! Complete your marketing makeover with NAMP seminars and workshops. Schedule a seminar in your area today! For details, contact NAMP Coordinator Tiffany Bradley at email@example.com.
A Better Year
Rethinking Online Grantmaking
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