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In the never-ending saga of artists struggling for steady income and perceived value, N + 1 offers this take on how journalists are also dealing with the fluctuations and...

Crafting a future-conscious mission statement is critical for positioning your organization for new partnerships, donors, and programming.

Mobile devices provide an enormous window of opportunity for theaters to carefully and mindfully craft manageable ways to enhance the theater-goer's experience.

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Pinterest has long been hurting when it comes to a male user segment--this interview with Pinterest's Head of Operations says gains are being made.

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In the new world of product creation based in quality user experiences, marketers are changing their thinking to better strategize for what defines that user experience--...

Would a coke be anything but a cola if it were not for the red can and logo? The value of smart, audience savvy branding is hardly questioned, but we often struggle to...

Have we grown obsessed with the idea of the "creative economy"? Creativity was not always the buzzword that is is today--but historically, prioritizing "creativity," while...

The Chattanooga Public Library in Tennessee is making waves and drawing huge crowds with their "makerspace," complete with 3-d printers, design software, zine printers,...

It doesn't matter the size of your business: branding matters, and there's a strategy to it. And before you can start proudly offering your services and products, you need...

Analytics can be a daunting thing for marketers who are more keen on the arts than the sciences. However, it can also be an essential tool for arts marketers to reinvent...

When it comes to constantly changing social media platforms, it helps to have a set of rules to follow in order to stay ahead of the game. Read up on some guidelines to...

In the marketing world, networking is everything: it's essential for personal career advancement as well as business development. If you're an introvert, it can be...

What good is all the hard work put into white papers if they're illegible and unpleasant to look at? Make sure you present your best content in the best way. Read on to...

As marketers, deciding where to delegate our time and resources when it comes to our online and digital channels can be hit-or-miss. Find out which channels to use in...

See data from 65+ organizations who provided benchmark information from their digital marketing efforts in calendar year 2013. This report is chock-full of budgeting...