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Your nonprofit organization is likely interacting with your constituents and supporters in a number of different ways. Whether you’re posting regular updates on Facebook...

Social media managers and marketers know that sometimes even the most epic material requires love and hard work when it comes to promoting content across social media. But...

This month, we’re going to tackle a terrifying issue that we received tons of questions about: content marketing analytics and ROI. Right now, there’s a temptation in...

The memory is as clear as cellophane. I sat in a sterile windowless classroom listening to much older professors that don’t look like me lecture on business strategies,...

According to Dan Hill in Emotionomics: Leveraging Emotions for Business Success, “Emotions process sensory input in only one-fifth the time our conscious, cognitive brain...

Have you ever been in the audience of a performance of the Brahms Requiem and felt the stillness of the listeners around you? Have you ever attended a children's theater...

In a world of five-year goals and quarter-by-quarter forecasts, Shantell Martin (Behance profile) just wings it. Martin never “plans” her work in the...

Think outside the box.

This time-worn advice has been offered as a panacea for getting out of all manner of ruts and for jump-starting innovation. But how you...

Snapchat offers two types of On-Demand Geofilters: one type for people and one for businesses. The area for on-demand geofilters must be between 20,000 and 5 million...

You’re walking down the street on a lazy summer afternoon. A signboard announces a performance in a former auto repair shop, you and your friend look at each other and say...

Our own evolutionary path would be very different without the power of collaboration that's found virtually everywhere in the natural world. The outcomes of our work, more...

The rise of social media means that artists are expected to be in the spotlight and interacting with their fans 24/7. While this is all well and good for the attention...

It has been a bewildering election cycle, for sure. And while American politics have surely become a sideshow before, the 2016 presidential race is firmly in the running...

One hundred million users is the kind of number that can seduce any marketer. But jumping onto the platform without a strategy or some boundaries is a sure-fire way to...

The web has no shortage of alarmist articles about how "email is dead" yet email is very much still alive. Let’s be honest—email is known as social media’s lame older...