Steven Roth
President, The Pricing Institute, Boston, MA
On the web: The Pricing Institute
Steven Roth is an independent marketing consultant with more than 20 years of experience in creating, executing, and measuring results-oriented marketing programs for commercial and not-for-profit organizations. His clients include a top-20 liberal arts college, two leading not-for-profit professional theater companies, one of the world’s premier orchestras, a team building/leadership development company, a global pharmaceutical manufacturer, and a global enterprise software applications company.
Formerly, as Vice President, Strategic Consulting for Epsilon, a marketing services company, Roth worked with such as clients as Fidelity, Capital One, Purina, and Astra Zeneca. Prior to Epsilon, Roth was a management consultant specializing in direct and database marketing at PricewaterhouseCoopers working with, among others, Avon, AT&T, The Museum of Modern Art, Saks Fifth Avenue, Toyota, and TV Guide.
