ArtsMarketing.org

Theme of the Episode: In this episode, the panelists (Ron Evans, Matt Campbell, Maris Smith and guest panelist Alison Schwartz) talk about the 2009 NAMP conference that recently took place in Providence, RI, along with some thoughts on speakers for NAMP 2010 in San Jose, CA.

Guest panelist: Alison Schwartz, Manager of the National Arts Marketing Project and Artsmarketing.org

From the Mailbag: We answer a question by Katie Guernsey of Picnet.net on ways the panelists have seen arts organizations collaborate to promote the arts in a region.

NAMPRadio Recommends:

• Ron recommends: WhichTestWon.com as a fun site for marketers that allows you to guess on the results of various A/B tests on web user behavior.
• Matt recommends: Uniflip -- an application that can turn PDF/Word docs into a flash-based brochure that you can embed on your site.
• Maris recommends Squarespace.com, which she calls “Myspace for bloggers.” It's a hosted space where you can easily create a website for your group. Various inexpensive prices.
• Alison recommends: Google Alerts, which allows you to enter a set of keywords into Google, and receive email updates on new content on the web that contains those keywords, whenever it appears.

Outro music: “Brown”  featuring Children of a New Jazz Era out of Michigan. Find out more about this band via their page at the Podsafe Music Network.

And that’s the episode! Please rate the show on iTunes or your favorite podcast aggregator, and don’t forget to email your questions/comments and listener mail submissions to: info@artsmarketing.org